Here in Portland, we have a lot of stores that sell their goods out of trucks or trailers. That’s because property is very expensive, and a new business can start easier by renting a spot in a parking lot rather than a whole building.
For example, one of our favorite places to eat is cluster of food trucks on 28th Street near Burnside, and Auntie Katie has her first food truck, La Sabrosita, in her parking lot at Books with Pictures.
But I am writing this to tell you about a Flower truck that has now become a flower shop. Flower Bomb was a truck parked in the lot at SE 28th and Stark. Solara Schoeffler, the owner, had a smallish truck, an awning, and a rented garage across the street to keep her extra flowers in. We would see her out most mornings, pulling wagon loads of flowers across the street in the cold, rain, and heat. It had to be hard, but she was determined.
This past Friday, after I left the First Friday party at SideStreet Arts, I got to walk into Solara’s new building, at SE 29th and Stark. It is wonderful. The large windows will let in plenty of sunlight, and the high ceilings allow for Benjamin ficus and fig trees to reach their potential.
“Look!” She said, sweeping her arms around in delight. “I have a roof! I have a door! I have HEAT!” Friends had come by to help celebrate, serving delicious mango-orange juice ‘mocktails’ , pizza and sweet treats.
Stark Street Studios decorated the shelves with surprising art and customers walked out with summer in their arms despite the chilly rain.
I am so happy to see new businesses doing well in the neighborhood!